Cookie Policy

In this Cookie Policy we explain the cookies which Badoo uses, the purposes for which cookies are used and how you can manage your preferences in relation to cookies.

What are 'cookies' and which 'cookies' does Badoo use?

We collect information by placing cookies on your computer or mobile phone. A cookie is a piece of text stored on your computer or mobile phone by your web browser. They are basically a tool that stores information about website visits, recognises you and your preferences each time you visit Badoo, and ensures site functionality enabling us to provide the services our members request.

When you visit the publicly available sections of Badoo, cookies which are necessary to make our application/site work (referred to as "strictly necessary" cookies) are placed on your device or mobile phone. For example, a session ID cookie is placed on your device or mobile phone that lasts for a limited time after your visit. We also place persistent cookies (also known as local storage devices) on users' devices, so that Badoo remembers them and makes their login experience faster and easier. We may use persistent tracking cookies on your mobile device, mainly for security protection purposes, such as to prevent phishers, scammers and unauthorised login attempts. Strictly necessary cookies such as these will always be set, however, you can choose whether to turn on other cookies (as detailed further below), and you can change your cookie preferences at any time.

You may set your browser and your mobile phone settings to block cookies and local storage devices, but if you do so, you may not be able to access the features that Badoo offers. To manage your cookie settings, see below

Badoo's use of cookies and local storage devices falls into the following categories:

  • those that are strictly necessary to deliver the services and products you have requested, such as, for example purchasing Badoo Premium. It is not possible to turn these cookies off because they are essential to enable us to provide the service that you have requested;
  • cookies related to the performance of Badoo's site, such as analytics that help us determine how our site is performing and ensure a smooth and trouble-free experience for our members and visitors;
  • cookies related to the functionality of Badoo's site, such as remembering your preferences at log in, remembering your preferred language or allowing you to chat, add photos and instant message Badoo members;
  • third party cookies which link to other social networks and which you request via social plugins; and
  • cookies used to improve and target advertising to you based on what's relevant to you, to improve reporting on any advertising campaign and to avoid showing you ads you have already seen.

Badoo uses cookies and local storage devices so that we know who you are, what interests you and so that you can do the things online that you want to do, like chat with new people, share your content and buy Badoo Premium knowing that your data will be secure. Below is a table to explain Badoo's cookie functions and why they're used.

Cookie Functions Cookie Purposes

Analytics and research

Badoo uses Google Analytics to collect information about how visitors use the Badoo site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited. For more information about Google's privacy policy, please visit http://www.google.com/intl/en/policies/

Authentication

These cookies help us to identify our members so that when you're logged in, you can enjoy Badoo's offerings, experiences and various features, such as uploading photographs, chatting and can localise your experience, such as when you've requested to view Badoo's site in your local language or when you've asked Badoo to ‘remember me'. These cookies also help to remember who invited you to join Badoo.

Security and site integrity

We use cookies and other devices, such as CAPTCHAs, to help keep Badoo and our members safe and secure. These cookies do things like protect Badoo users from spam and fraud by ensuring the safety of your personal data when you shop on Badoo for things like Badoo Premium.

We may use persistent cookies, which will help us to ensure we have identified the same device is logging in to the correct account. These types of cookies also help with our anti-spam measures and may help us to prevent phishers, scammers, unauthorised login attempts to your account and accessing any hacked accounts.

Site features and services

These cookies and local storage devices provide the functionality that our Badoo members enjoy, such as uploading photographs, chats, instant messaging, your account settings and your request to have Badoo as your homepage or your search preference. We also use cookies to help provide experiences, such as links to other social media sites, social plugins and video content, including making it easier for you to share content between Badoo and your other favourite social networks.

In some cases, the site feature you choose may allow a third party to place cookies or local storage devices on your computer. The third party who places cookies on your device is responsible for how they process their data and Badoo recommends that you read their privacy policies. A list of third parties who place cookies on your device when you use Badoo is set out further below, and we have included a link to their privacy policies.

Performance

We need to use certain cookies and local storage devices to ensure our members have the best possible experience, such as assisting with your navigation of our site, ensuring pages load up quickly and respond faster to your requests for Badoo services

Targeted advertising

We sometimes conduct advertising campaigns using DoubleClick, a Google company, who will also place cookies. To find out about DoubleClick cookies and how to control those cookies, go to: https://policies.google.com/technologies/ads.

Our use of cookies and local storage devices, including the specific cookie names, may change over time, but will generally fall into the above categories. We will notify you of any important changes to our use of cookies and local storage devices. If you would like to know more about cookies, including flash cookies/local storage devices, the following websites provide useful information:

Manage your cookie settings

1. Use of cookies by Badoo

The tables below explain the cookies we use and why, as well as the cookies placed by third parties on your device, and the purposes for which they are used. You can manage your cookie settings by switching the toggles on/off. This list may be updated, therefore we recommend checking it from time to time. We last updated these tables on 26 May 2020.

When we refer to "Mobile Web" in the tables below we are referring to the service we offer via your mobile phone. This will apply if you access Badoo from your mobile phone. When we refer to "Desktop Web", we are referring to the service we offer via a web browser accessible on other devices. This will apply if you access Badoo from a computer or tablet, for example.

Name Set by Badoo or Third Party Description/purpose Used on Mobile Web (MW) and/or Desktop Web (DW) Expiry time
cookie_settings Badoo This cookie remembers your decision about cookies on our site. If you've given a preference, we'll store it in this cookie. MW, DW 1 year
has_secure_session Badoo This cookie is used for secure communication throughout our site. MW, DW 1 year
session_cookie_name Badoo This cookie provides session info wherever you are in the world. It is a unique ID to ensure the correct data is linked to you. MW, DW 1 year
s1, s2 Badoo This cookie remembers your account in your browser and identifies that you have an authorised account. MW, DW 1 year
device_id Badoo This cookie identifies your device, so we can be sure that it's really you when you use our site. MW, DW 10 years
UID Badoo This cookie identifies you by assigning a unique ID and authorises you to log in to the app. MW, DW 14 days
TS Badoo This cookie records when you started the session and lets us know when the session needs to be updated. MW, DW 14 days
Nobma Badoo This cookie ensures the app opens, not the mobile browser, when you're being redirected to the help centre. MW, DW 7 days
pid Badoo This cookie helps us recognise that you are using the Badoo platform and not a partner application. MW, DW 1 year
session Badoo If you need to use the help centre, this cookie remembers your account in your browser and identifies that you have an authorised account. MW, DW 1 year
wpr Badoo This cookie enables us to track session cookies when you travel internationally, and prevents you from being redirected to different sessions incorrectly. MW, DW Duration of application usage
lang_id Badoo This cookie identifies your interface language on our site. MW, DW 2 years
tech_blog_lang_id Badoo This cookie remembers your interface language on our site. MW, DW 365 days
apiHost Badoo This cookie is necessary to allow users to switch between global regions. MW 365 days
Domain: online-metrix.net ThreatMetrix ThreatMetrix uses cookies to enable you to make a payment. Link to more information about the use of these cookies: https://www.threatmetrix.com/cookie-policy/ MW, DW
Domain: paypal.com PayPal This cookie lets you make a payment. Link to more information about the use of these cookies: https://www.paypal.com/uk/webapps/mpp/ua /cookie-full DW
Domain: boku.com Boku This cookie lets you make a payment. Link to more information about the use of these cookies: https://www.boku.com/cookies-policy/ DW
Aid Badoo This cookie remembers the last user ID that you've used. MW, DW 365 days
Inv Badoo This cookie means that we've asked you to participate in a campaign, such as a rewards program. MW, DW 365 days
Market Badoo This cookie tells us what platform you've used to install the app. MW, DW 365 days
email Badoo This cookie remembers and pre-fills your email address. MW, DW 1 year
lvnp Badoo If you sign up whilst viewing user profiles, this cookie enables you to revisit the user profile you were viewing after signing up. MW, DW 1 day
phpevent Badoo This cookie tells us if your details were collected online at a hiring event. MW, DW 3 years
pnc Badoo This cookie remembers if you have declined push notifications and do not want to be asked again. MW 365 days
cpc Badoo This cookie remembers if you have declined push notifications and do not want to be asked again. DW 365 days
Domain: facebook.com Facebook This cookie lets you share Badoo with other people on Facebook. Link to more information about the use of these cookies: https://en-gb.facebook.com/policies/cookies/ DW, MW
Domain: google.com Google This cookie lets you “like” content and share content on social media. It is also used for analytical purposes. Link to more information about the use of these cookies: https://policies.google.com/technologies/types?hl=en-US DW, MW
Domain: googlesyndication.com Google This cookie allows Google ads to be published. Link to more information about the use of these cookies: https://policies.google.com/technologies/types? hl=en-US DW, MW
Domain: doubleclick.net Google This cookie allows Google ads to be published. Link to more information about the use of these cookies: https://policies.google.com/technologies/types?hl=en-US DW, MW
Domain: twitter.com Twitter This cookie lets you “like” content and share content on social media. Link to more information about the use of these cookies: https://help.twitter.com/en/rules-and-policies /twitter-cookies DW
Domain: youtube.com YouTube This cookie lets you “like” content and share content on social media. Link to more information about the use of these cookies: https://policies.google.com/technologies/types?hl=en-US DW
hotpanel_session Badoo This cookie allows us to track performance and usage of the app. MW, DW 5 minutes
Ref Badoo This cookie identifies and tracks ad campaigns used on this site. MW, DW 365 days
aff Badoo This cookie allows us to identify which of our affiliates brought you to our site. MW Session duration
cclick Badoo This cookie allows us to measure the responsiveness of our site so that we can improve its performance. DW Session duration